Wednesday, June 23, 1999 5:57 PM EST
Smart Media launches e-retailer total ecommerce solution
JUN 23, 1999, M2 Communications - Retail ecommerce, Intranet and
interactive kiosk specialists, Smart Media, today announced the
official launch* of e-retailer, its total ecommerce software solution
designed specifically for use by retail chains, department stores and
mail order businesses. Able to integrate with any existing Web site,
e-retailer is modular and flexible allowing updates of pricing,
branding, graphics, and other marketing data without the significant
technical overhaul usually associated with ecommerce packages.
"Smart Media's talent for creating intuitive, user-friendly
interfaces is very evident in e-retailer which also features unique
dynamic sections to ensure that the whole Web site can sell, rather
than having a single "online store" area," commented Ian Williams,
Managing Director at Smart Media. "E-retailer can be implemented in
just a few weeks, offering an immediate return on investment and
tangible competitive edge," he added.
Designed to support both business-to-business and
business-to-consumer sales, e-retailer is a scalable and secure
marketing tool that allows you to conduct joint campaigns with
strategic business partners. Instrumental in building power brands
online, e-retailer allows your affiliates to link in, while
automatically generated reports let you monitor the effectiveness of
each campaign in real-time.
Easily modified built-in customer surveys also allow you to respond
quickly to ever- changing market requirements and realise the full
potential for building customer relationships online.
Other e-retailer features include three tier product cataloguing,
automatic price and stock availability updates, quick search, secure
credit card processing, address validation, affiliate tracking,
automatic email confirmation, customer surveys, electronic data
interchange integration, built-in sales reporting, offer management,
product association management and flexibility to lay it out as you
* e-retailer was previewed at Retail Solutions (25th May) and is
available now from Smart Media on 01256 346454 or
Prices vary according to scale of specific projects.
About Smart Media
Smart Media specialises in ecommerce, Intranet and interactive kiosk
solutions for the retail industry. Working with organisations such as
Vodafone, Cable & Wireless, Tetra Pak and Action Computers, its
solutions are driven by innovation, technical competence and good
user-interface design, delivering tangible solutions against business
objectives. Smart Media offers extensive software consultancy and
system integration capabilities as well as e. retailer, a total
ecommerce package, and SmartTILL, its new generation interactive kiosk.
The company is based at Intec 2, Wade Road, Basingstoke, Hampshire,
RG24 8NE, Telephone: 01256 346454, Fax: 01256 346455, Email:
CONTACT: Johanna Leppanen
Tel: +44 (0)1256 346454
Newsbit furnished by:
A: NetShift Software Ltd.
A: Hughenden Yard, Marlborough, Wilts,SN8 1LT, UK
T: +44 (0)1672 511 094
F: +44 (0)1672 511 078