ANKARA, Turkey, and ATLANTA, Oct. 12 /PRNewswire/ via NewsEdge Corporation -- Migros Turk T.A.S. -- the largest retail chain in Turkey, with more than 250 stores -- is demonstrating how NCR retail self-service solutions can make shopping more convenient and productive for consumers.
NCR Corporation's easy-to-use self-checkout solution has been installed in the newest Migros Hypermarket, which is located in a brand new Migros Shopping Center in the heart of Ankara. Migros is the first retailer in Europe to install a self-checkout system that allows shoppers to scan, bag and pay for purchases without cashier assistance.
Migros also is the first European retailer to introduce NCR's self-service web kiosks, which have been installed in the same store to help shoppers find price information and to provide bonus rewards to loyal customers. The compact NCR web kiosk is internet-enabled for electronic commerce, has a touch screen and built-in scanner, and is designed to provide convenient customer service nearly anywhere in a store.
"Migros places great emphasis on providing superior service to our customers and, with these new NCR self-service solutions, we are making their shopping experience even better," said Bulend Ozaydinli, general manager of Migros Turk. "Self-checkout is an option for our customers when the traditional checkout lanes are busy and they want to finish their shopping quickly. The web kiosks also are a great addition to our stores because they give us more opportunities to interact and build stronger relationships with shoppers."
Migros is currently installing NCR self-checkout at four other Migros stores, in Istanbul, and the company anticipates having a total of 200 systems throughout the chain by the end of next year. Migros also plans to have 300 of the NCR web kiosk units installed in its stores by the end of next year.
For its traditional checkout lanes, Migros uses NCR point-of-service workstations with NCR bi-optic scanner/scales. NCR also has implemented a retail data warehouse solution for Migros, built on NCR's Teradata(R) Warehouse, to help assure that consumers find the items they want when they shop at a Migros store. As with its traditional checkouts, Migros captures transaction data from the new self-checkout systems for use in its data warehouse applications.
"Migros Turk is among the most progressive retail organizations in Europe, " said Alberto Camuri, vice president of NCR's Retail Solutions Group, for Europe, Middle East and Africa. "NCR is proud to be a partner with them as they continue their leadership in the use of technology-based solutions to better serve consumers."
About Migros Turk T.A.S.
Migros Turk T.A.S., Turkey's largest supermarket chain, expects to grow to approximately 300 stores by the end of 1999. Founded in 1954, the company also operates in Azerbaijan, Russia and Kazakhstan with plans for expansion into Ukraine and Bulgaria. The two Migros stores in Moscow, with 30 lanes each, are considered the largest and most modern supermarkets in Russia. Migros expects to report sales totaling $1 billion in 1999. More than 6,000 Migros employees are dedicated to serving an estimated 140 million customers each year. More information about Migros can be found on the Internet at www.migros.com.tr .
About NCR Corporation
NCR Corporation (NYSE: NCR) is in the business of transforming transactions into relationships. NCR is a recognized world leader in data warehousing solutions, ATMs, point-of-sale systems, high performance scanners, and support services for retail, financial, telecommunications, airline and insurance markets. NCR's business solutions are built on the foundation of the company's long-established industry knowledge and consulting expertise, value-adding software, global customer support services, a complete line of consumable and media products, and world-leading hardware technology. More information about NCR and its products may be found on the World Wide Web at www.ncr.com .
NCR and NCR Teradata are registered trademarks of NCR Corporation.
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