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Discovery Channel Store Rolls Out E-Commerce Kiosk Campaign with Info Touch Technologies
- E-commerce Terminals Also Deliver Discovery Content, Product Information to Select Discovery Channel Store Outlets-
Burnaby, BC, February 6, 2002 – Discover the wilderness. Join the Crocodile Hunter in his latest adventure. Experience this and online excitement at selected Discovery Channel Stores, where web-enabled interactive kiosks serve as access points to entertaining and educational products. This initiative is an undertaking by Discovery Communications Inc (DCI) www.discovery.com and provisioned by Info Touch Technologies Corp. (CDNX: IFT) www.infotouch.net.
The Discovery Channel Stores kiosk initiative marks a seamless integration of web and store product inventory powered by Info Touch’s Surfnet technology. This technological initiative provides Discovery Channel Store outlets with an interactive sales tool that allows customers to access additional inventory of specialty gifts, connect directly to discoverystore.com, and see previews to over 700 videos.
“Discovery is a great win for Info Touch. It is a household name and is phenomenal to work with. Info Touch provided Discovery with a turnkey solution incorporating software, hardware, and a variety of professional services,” said Hamed Shahbazi, Chairman and Chief Executive Officer of Info Touch.
“We felt it was critical to test in-store multichannel shopping with our customers. Our online kiosk allows the Discovery customer to order directly from Discoverystore.com, get product information, check on their Passport reward points and experience the excitement of Discovery network programs all while being in one of our stores,” said Miki Herman, Vice President, Store Development.
About Info Touch
Info Touch, North America’s leading kiosk technology company, creates Internet-based kiosk applications to extend the reach and product offerings of traditional bricks-and-mortar businesses. Established in 1997, Info Touch delivers its superior public access kiosk technology by identifying and exploiting opportunities that exist between traditional businesses and online ventures. Current Info Touch clients include Cable and Wireless (Caribbean), MCI WorldCom, Telecom Mexico, Telmex, Chapters Indigo Bookstore, Future Shop / Best Buy, Macs/Couchetard, Chase Manhattan Bank, the U.S. Army, Marines Corps and Navy.
About Discovery Communications Inc.
Discovery Communications, Inc. (DCI) is the leading global real-world media and entertainment company. DCI has grown from its core property, the Discovery Channel, first launched in the United States in 1985, to current global operations in 152 countries with over 500 million cumulative subscribers. DCI's programming is tailored to the specific needs of viewers around the globe, and distributed through 77 separate feeds in 33 languages. DCI's 33 networks of distinctive programming represent 14 entertainment brands including TLC, Animal Planet, Travel Channel, Discovery Health Channel, Discovery Kids, and a family of digital channels. Discovery’s Consumer Products division comprises nearly 170 Discovery Channel Stores throughout the U.S., a robust e-commerce business, the Discovery Channel Catalog, as well as a licensed products, video and book business and a number of educational initiatives through Discoveryschool.com.
DCI also distributes BBC America in the United States.
For more information please contact:
Info Touch Technologies Corp.
Behshad Hastibakhsh, Media Relations
Tel: 604.298.4636, Ext. 250
Toll Free: 888.679.3322
Linear Capital Corp.
(Investor Relations - Info Touch Technologies Corp.)
Toll Free: 1-877-600-6001
Discovery Communications Inc.