CONTACT: Lisa Jones FOR IMMEDIATE RELEASE firstname.lastname@example.org/303-404-2780 February 28, 2000 Perry Johnson email@example.com/303-404-2780
KIOSK INFORMATION SYSTEMS ANNOUNCES CONTRACT WITH WHOLEPEOPLE.COM
BROOMFIELD, Colo. – Kiosk Information Systems (KIS) recently announced the contract to design and manufacture interactive kiosks for WholePeople.com, Thornton, Colorado. WholePeople.com will place the kiosks in up to 50 Whole Foods Markets stores nationwide. The colorful kiosks attract customers to use the new WholePeople.com Web site while shopping at the store, thus promoting “Web site branding” and future online purchases from the home or office. The exciting and dynamic new site, scheduled to launch in March 2000, will offer a wide range of products in the whole living market, including natural foods, vitamins and nutritional supplements, cultural travel packages, and environmentally friendly products for the home. Site visitors will also enjoy rich content, including community forums, detailed product information and healthy advice for the way they live.
Rick Malone, KIS President explains, “Web site branding is the wave of the future as dotcom companies grasp the consumer e-commerce market with a variety of marketing strategies. For the brick and mortar’s, in-store is the ideal place to bring Web branding to the store’s customers - turning foot traffic into Web traffic.” Most of KIS’ custom and standard kiosks are Web based and many are designed for the sole purpose of Web branding.
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