POPKOMM 2000: FRIENDLYWAY AG PRESENTS THE FIRST MP3 KIOSK STATION.
CO-OPERATION WITH SAMSUNG AND NETRECORD-Z AG / RETRIEVAL OF MUSIC DIRECTLY ONTO THE MP3 PLAYER / BROADBAND TRANSMISSION BY SATELLITE / INTEGRATION OF CREDIT CARD READING DEVICE
Munich, Germany (ots) - friendlyway AG in Munich, a provider of information management to the trade and other highly frequented public locations, presents, in co-operation with Netrecord-Z AG and Samsung, the first MP3 computer column at the PopKomm 2000 in Cologne. The information systems will be shown world-wide for the first time in Hall 13.2, Stand J31. A digital station concept has been developed jointly by the companies, which enables the retrieval of music from the Internet directly onto the MP3 Player. The target group for these systems is the trade. Andreas Stütz, founder and Chief Executive of the friendlyway AG, that came second in the country overall in the renowned start-up competition by McKinsey, the Sparkasse savings banks and Stern says: "With our products we are amongst the first in Germany to combine e-commerce and conventional trade by bringing virtual providers to public, real locations".
Download music files from the internet at your convenience
The MP3 computer columns allow customers to gain direct access to music titles that are not stocked on a sound carrier in retail outlets. At the moment additional contents such as video clips and animation can be presented on the screen via an internet direct line, however, in future it will also be possible via satellite by means of broadband transmission. The integrated USB interface allows the connection of a standard MP3 player, onto which music can easily be directly downloaded from the station.
The co-operation between friendlyway, Samsung and Netrecord-z integrates the core competencies of the respective partners; friendlyway provides the Intellectual Property Software as well as the MP3 computer column. Samsung contributes their own MP3 Player that has been developed in-house to the co-operation and Netrecord-Z offers MP3 files in the internet as a download incurring charges. The long-term aim of this co-operation is the integration of competent partners from the field of telecommunications and the retail trade. In the near future, plans are afoot to directly integrate a credit card reading device into the computer station, so that the contents can be paid immediately on the spot. friendlyway wants to establish these systems as a digital information and selling point for music and other digital products.
Friendly customer communication at POS
friendlyway AG takes over the management of electronic information in retail outlets and other public locations, thus enabling friendly communication with the customer in public. The computer columns with targeted internet access take on the function of the vendor or a virtual chain store. The systems are, depending on the wishes of the operator, equipped with touch-sensitive screens, language and even handwriting recognition functions.
ots Original Text Service: friendlyway AG
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