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Golden Peacock" for n-store multimedia with their adidas Global Kiosk Network
Waddinxveen, november 14th 2001
Yesterday the NAC Stadium in Breda was the scene of the 2001 Popai awards, the bronze, silver and gold Peacocks for the best instore communication.
A professional jury, lead by Mr. Nauta from POPAI-Benelux, judged all competing entrances during the Instore Communication Show at the Instore Fair at the Jaarbeurs Utrecht.
n-store multimedia won the ‘Golden Peacock’ in the category Interactieve Displays. The silver peacock in this category was for Alrec with their presentation of the Sony Playstation 2.
The interactive Touch-screen Kiosk of adidas was also nominated in the category for most creative entrance into the competition, the over-all, first prize, and won the ‘Silver Peacock’ .
The Multimedia Kiosk System spreads and features the adidas Online World to an innovative level. The Point of Sales at Key Retailers and adidas Stores has now become part of an integrated dimension of interactive consumer communication.