April 08, 2004

Wi-Fi Music Kiosks

SonicWALL, Inc. (Nasdaq: SNWL), a leading provider of integrated security, productivity and mobility solutions, announced today the company has been chosen by Synergy Media Group to supply up to 1,000 award-winning SonicWALL SOHO TZW wireless Internet security appliances over the next year for the rollout of Synergy's new TouchStand Media Kiosk

The SonicWALL SOHO TZWs provide wireless access and security for the
transmission of all information from the kiosk to the retailer's network, as
well as secure data communications back to Synergy Media Group headquarters.
The SOHO TZW provides TouchStand the ability to offer secure wireless guest
access in appropriate locations, enabling store patrons with mobile computers
to log onto the Internet. Synergy Media Group is also testing a new handheld
device that will enable retail customers to scan CD bar codes and stream the
music to the TouchStand kiosk for playback. To date, 50 SonicWALL TZWs have
been deployed.
TouchStand Media Kiosks offer retailers an easy-to-use sales and marketing
system for driving in-store music sales, building relationships with
consumers, gaining valuable data on consumer music purchasing behavior and
differentiating themselves in the physical music retail business. TouchStand
Media Kiosks provide digital music clips from more than 3.2 million songs,
retailer-defined top-seller lists, in-depth content searches, consumer data
mining, email and mailing list management, labor free point of sale, and
automatic content updating in one integrated, custom branded package.
Synergy Media Group is implementing SonicWALL's Global Management System
(GMS) to give their network administrators the ability to remotely set-up,
configure and provision the wireless appliances. SonicWALL GMS is a
browser-based software management system for SonicWALL Internet security
appliances. SonicWALL GMS can manage and monitor thousands of SonicWALL
appliances from a central location.
"We needed a wireless solution that was highly reliable and secure, that
allowed us to log all data transactions to prove and audit media deliveries,
and that could be managed remotely. With kiosks deployed across the country,
it would have been cost prohibitive to send an IT professional into the field
every time we wanted to make a change to the service," said Michael Fitts,
President/CEO of Synergy Media Group. "As our network of kiosks grows, we
anticipate our relationship with SonicWALL to grow as well and we look forward
to exploring all the possibilities a secure wireless solution has to offer.""
"We are pleased to have been selected as the wireless security vendor of
choice for the new TouchStand media kiosks," said Douglas Brockett, vice
president of worldwide marketing for SonicWALL. "SonicWALL has a strong
presence in the retail point-of-sale market, and this relationship
demonstrates the creative ways SonicWALL products can be used to offer an
enhanced customer experience."

About Synergy Media Group (SMG)
Synergy Media Group has been providing the media and entertainment
industry with innovative approaches to promotion, marketing, distribution and
retail technology since 1991. SMG's team of professionals brings extensive
experience in all areas of the music industry, including retail, distribution,
major and independent label management, radio promotion, press and publicity,
marketing, Internet services, database management and cutting-edge technology
product development.
To learn more about TouchStand, visit http://www.TouchStand.com or call toll free
877-277-6205. To learn more about Synergy Media Group, visit
http://www.SynergyMediaGroup.net.

About SonicWALL, Inc.
SonicWALL, Inc. is a leading provider of integrated network security,
mobility, and productivity solutions for the SMB, enterprise, e-commerce,
education, healthcare, retail/point-of-sale, and government markets. Core
technologies include firewall, VPN, wireless, intrusion detection and
prevention, SSL, anti-virus, and content filtering, along with award-winning
security management solutions. Together, these products and technologies
provide the most comprehensive distributed enforcement architecture available.
SonicWALL, Inc. is headquartered in Sunnyvale, CA. SonicWALL trades on the
NASDAQ exchange under the symbol SNWL. For more information, contact SonicWALL
at +1-408-745-9600 or visit the company web site at
http://www.sonicwall.com/ .

Certain statements in this press release are "forward-looking statements"
within the meaning of the Private Securities Litigation Reform Act of 1995.
The forward-looking statements include but are not limited to statements
regarding expected product purchases over the next year, the performance
capabilities of the SOHO TZW and our Global Management System, the ability of
our products to improve our customers' productivity, our ability to provide
wireless network solutions to additional retail customers, and the adoption of
wireless technology. These forward-looking statements are based on the
opinions and estimates of management at the time the statements are made and
are subject to certain risks and uncertainties that could cause actual results
to differ materially from those anticipated in the forward-looking statements.
In addition, please see the "Risk Factors" described in our Securities and
Exchange Commission filings, including our Annual Report on Form 10-K for the
year ended December 31, 2003, for a more detailed description of the risks
facing our business. All forward-looking statements included in this release
are based upon information available to SonicWALL as of the date of the
release, and we assume no obligation to update any such forward-looking
statement.

NOTE: SonicWALL is a registered trademark of SonicWALL, Inc. Other
product and company names mentioned herein may be trademarks and/or registered
trademarks of their respective companies.


KNO - KioskNews.Org: Wifi security on those music kiosks

Posted by Craig at April 8, 2004 04:20 PM