February 03, 2005

Kodak In The Lead

Kodak has released an announcement that says they are leading in U.S. digital camera, snapshot printer, photo kiosk, and online picture sharing markets.


Eastman Kodak Company now has the market lead in four major United States consumer digital photography segments: digital cameras, snapshot photo printers, retail photo kiosks, and online picture sharing sites.

Market research firm IDC, in its full-year 2004 digital still camera study* issued today, reports that Kodak's digital camera shipments give the company an industry leading 21.9-percent U.S. market share -- the first time that Kodak has held this top position. Kodak was also the fastest growing brand among market leaders, with a 66-percent year-over-year increase.

-- According to the NPD Group, Kodak Easyshare printer docks were the best-selling line of snapshot photo printers in the U.S. in 2004**. Kodak has shipped more than 2 million printer docks since their introduction in mid-2003.

-- Approximately 30,000 Kodak Picture Maker kiosks are installed at retail locations across the U.S., making them the most widely used photo kiosks in the country. Of these, nearly 50-percent include new wireless capabilities for effortless picture printing from mobile phones.

-- Kodak's online picture sharing and printing service -- Ofoto (to be renamed the Kodak Easyshare Gallery come March) -- continues to add members at a record pace, with more than 20 million subscribers.

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Posted by Craig at February 3, 2005 08:26 PM