Gokis Kiosk Self-Service

Fujitsu to Strengthen Self-Service Solutions

Fujitsu Transaction Solutions Inc. today announced that it has formed a self-service organization to develop and market comprehensive self-service solutions and services to the retail industry, among others.

Fujitsu to Strengthen Self-Service Solutions

Peter Wolf, previously the company's vice president of marketing, has been appointed vice president of self-service strategy, and will lead the overall strategic direction of the group. Wolf joined Fujitsu in 2006 with a strong background in customer-centric retail technology strategy and solution development.

Fujitsu's Pervasive Retailing(TM) Framework has led the industry in facilitating customer interactions through application interoperability, seamless integration and relentless cost reduction. This unit will build on that framework to deliver end-to-end, self-service solutions by creating and combining several hardware, software and services offerings, including the use of self-checkout systems, self-service kiosks, mobile computing and more. Its goal is to develop an interoperable retailing environment with other store and enterprise systems, thus empowering retailers, store associates and customers.

"Fujitsu has always had a strong reputation as a self-checkout and self-service hardware provider, and we want to expand upon that success by combining all of our self-service solutions under a single banner," said Ed Soladay, chief operating officer at Fujitsu Transaction Solutions. "We want to develop and provide a total self-service solution for retailers in multiple segments, and we believe Fujitsu has a strategic advantage to achieve that goal."

Bruce Kopp, previously vice president of sales and client management, also will assume responsibility for the marketing function as senior vice president of sales and marketing.

Kopp joined Fujitsu in 2006, and has more than 23 years of management and sales experience in the retail industry. Kopp was an executive of IBM's Retail Strategy team prior to joining Fujitsu.
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About Fujitsu Transaction Solutions

Fujitsu Transaction Solutions Inc., a wholly owned subsidiary of Fujitsu Limited (TSE: 6702), collaborates with retailing companies to relentlessly reduce their costs and facilitate consumer interactions that improve their profitability. Fujitsu's Pervasive Retailing(TM) approach enables companies to minimize the time; cost and risk of creating interoperability between disparate applications and devices that support a multitude of consumer touch points. Fujitsu's offering includes solution software, point-of-sale store technology, U-Scan(R) self-checkout systems, U-Serv(R) self-ordering systems and multi-vendor lifecycle services. Customers include Canadian Tire, Chevron Corporation, Hallmark, H-E-B, Kroger, Loblaws, Nordstrom, Payless ShoeSource, Regal Cinema, Staples, Stop & Shop and The TJX Companies, among others. Web site: us.fujitsu.com/retailing.

Posted by staff at May 5, 2008 07:44 AM