March 23, 2011

50 NYC Bars Showcase New Digital Marketing Platform

Each of the 50 Bacardi Limon branded kiosks features a 19-inch digital touch screen monitor that entertains customers with brand specific content including cocktail recipes, trivia games, Mad Libs, and bar promotions, as they recharge their mobile phones.

50 NYC Bars Showcase New Digital Marketing Platform | Business Wire

Bacardi Limon goCharge Branded Kiosks Charge Mobile Devices For On the Go New Yorkers

NEW YORK--(BUSINESS WIRE)--A new branded kiosk that re-charges all mobile devices was unveiled today in more than 50 NYC bars as part of a marketing program between Hercules Networks and Bacardi Limon.

“Tailored to address today’s mobile lifestyle, our new kiosks offer companies a new and innovative platform to market to consumers.”
Each of the 50 Bacardi Limon branded kiosks features a 19-inch digital touch screen monitor that entertains customers with brand specific content including cocktail recipes, trivia games, Mad Libs, and bar promotions, as they recharge their mobile phones. The kiosks offer 16 separate charging tips, and are designed to simultaneously charge multiple devices, which includes nearly all models of cell phones, smartphones, mp3s and tablets.

“We are very excited to launch our new branded kiosks and are thrilled to be doing so in partnership with Bacardi Limon,” commented Paul King, founder and President of Hercules Networks, the parent company of goCharge. “Tailored to address today’s mobile lifestyle, our new kiosks offer companies a new and innovative platform to market to consumers.”

goCharge plans to roll-out additional branded mobile device charging kiosks in collaboration with appropriate brands in bars, casinos, sports stadiums, and other venues in cities around the world. In addition to the 50 bars in New York City, goCharge kiosks are currently available in Chicago, Atlantic City, and Canada.

About Hercules Networks

Hercules Networks is the leading provider of Mobile Device Charging Kiosks, branded goCharge. The Company offers kiosks in floor and tabletop models, complete with up to 16 custom configured charging tips, a patent-pending charging technology which provides the fastest charging speeds available, and a 19” LCD Touchscreen, illuminated billboard, and wrapping capability for sponsorship and branding. The kiosks can be fitted with a credit card reader or bill collector, or can be set for free charging.

goCharge kiosks have been located in bars, malls, sports arenas, university student unions, hospital waiting rooms, and other venues with a natural 10 minute+ dwell time. goCharge Kiosks are also leased for Conferences and Conventions, and are used as a sponsorship/branding vehicle at Events across the country.

The Company also is completing development of an attractive and compact charging-only unit for venues where a screen is not appropriate.

Established in 2008, Hercules Networks is headquartered in New York City, with offices and warehouses in Miami, Las Vegas, Los Angeles and Chicago.

Contacts

Berns Communications Group
Stacy Berns / Melissa Jaffin, 212-994-4660
[email protected]


50 NYC Bars Showcase New Digital Marketing Platform | Business Wire

Posted by keefner at March 23, 2011 03:34 PM