Wednesday, June 23, 1999 5:57 PM EST

Smart Media launches e-retailer total ecommerce solution

JUN 23, 1999, M2 Communications - Retail ecommerce, Intranet and interactive kiosk specialists, Smart Media, today announced the official launch* of e-retailer, its total ecommerce software solution designed specifically for use by retail chains, department stores and mail order businesses. Able to integrate with any existing Web site, e-retailer is modular and flexible allowing updates of pricing, branding, graphics, and other marketing data without the significant technical overhaul usually associated with ecommerce packages.

"Smart Media's talent for creating intuitive, user-friendly interfaces is very evident in e-retailer which also features unique dynamic sections to ensure that the whole Web site can sell, rather than having a single "online store" area," commented Ian Williams, Managing Director at Smart Media. "E-retailer can be implemented in just a few weeks, offering an immediate return on investment and tangible competitive edge," he added.

Designed to support both business-to-business and business-to-consumer sales, e-retailer is a scalable and secure marketing tool that allows you to conduct joint campaigns with strategic business partners. Instrumental in building power brands online, e-retailer allows your affiliates to link in, while automatically generated reports let you monitor the effectiveness of each campaign in real-time.

Easily modified built-in customer surveys also allow you to respond quickly to ever- changing market requirements and realise the full potential for building customer relationships online.

Other e-retailer features include three tier product cataloguing, automatic price and stock availability updates, quick search, secure credit card processing, address validation, affiliate tracking, automatic email confirmation, customer surveys, electronic data interchange integration, built-in sales reporting, offer management, product association management and flexibility to lay it out as you please.

* e-retailer was previewed at Retail Solutions (25th May) and is available now from Smart Media on 01256 346454 or Prices vary according to scale of specific projects.

About Smart Media

Smart Media specialises in ecommerce, Intranet and interactive kiosk solutions for the retail industry. Working with organisations such as Vodafone, Cable & Wireless, Tetra Pak and Action Computers, its solutions are driven by innovation, technical competence and good user-interface design, delivering tangible solutions against business objectives. Smart Media offers extensive software consultancy and system integration capabilities as well as e. retailer, a total ecommerce package, and SmartTILL, its new generation interactive kiosk.

The company is based at Intec 2, Wade Road, Basingstoke, Hampshire, RG24 8NE, Telephone: 01256 346454, Fax: 01256 346455, Email: [email protected], Web:

CONTACT: Johanna Leppanen Tel: +44 (0)1256 346454 e-mail: [email protected]

Newsbit furnished by:

A: NetShift Software Ltd.
A: Hughenden Yard, Marlborough, Wilts,SN8 1LT, UK
T: +44 (0)1672 511 094
F: +44 (0)1672 511 078
E: [email protected]

Thanks Anna!

Thanks Kinetic!

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