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Newsbit
Company utilizes NetKey to launch clicks-n-mortar.net, helping traditional brick-n-mortar institutions develop Web kiosk enterprises
SAN FRANCISCO/BRANFORD, CT - 16 August 1999 - Lexitech Worldwide announced today that it will launch clicks-n-mortar.net on September 1, a Web site designed to help traditional brick and mortar institutions integrate the Internet with their POS systems and establish a Web-based presence for competing effectively with virtual shops. Retailers, service providers, financial institutions and municipalities may access Lexitech�s NetKey software on clicks-n-mortar.net, allowing them to create E-businesses that complement their brick-n-mortar strategies and compete with online-only businesses, such as Amazon.com. More information is available at http://www.lexitech.com.
�We�ve been helping companies turn the monitor around with our NetKey software and use the Internet to enhance their business strategies for well over a decade,� said Alexander Richardson, president of Lexitech Worldwide. �The explosion of the Internet has brought Lexitech Worldwide to the natural evolution of clicks-n-mortar.net, whereby retailers and others may better service customers via Web-based terminals which allow access to general information and the ability to conduct business transactions. We�re pleased to offer this reasonable solution for building Web kiosk enterprises.�
Lexitech Worldwide is presently helping several large companies with this effort. Specifically, Fidelity Investments standardized its in-branch Web kiosks on NetKey and is placing over 300 NetKey-customer kiosks in their U.S. investment centers this year. Lexitech also assisted in the restructuring of Fidelity.com for ease of use by new Web customers. Brooks Brothers and Walgreen�s Drug Store are also using Lexitech�s NetKey software to supplement their in-store operations. In addition, Lexitech is partnering with several hardware companies, such as NCR, Elotouch and Microtouch, as well as with software giants Microsoft and Oracle, to expand the worldwide reach of its patented NetKey solution.
Employers are also becoming Web-savvy and adopting a clicks-n-mortar strategy with NetKey, in order to reach thousands of employees without Web access via corporate intranets. The US Veteran�s Affairs falls within this category, as it is slated to install 2,000 NetKey-powered terminals this year in VA hospitals for improving employee communication. It joins the ranks of Microsoft, Bayer Pharmaceuticals and Boeing Credit Union, who are also utilizing Lexitech�s NetKey software for similar purposes.
Clicks-n-mortar.net, in addition to clicks-mortar.com and clix-n-mortar.com, will provide a series of instructional cookbooks, laid out on easy to read and follow Web pages, with information on how to build a robust Web kiosk enterprise for the 21st Century. Lexitech�s NetKey software may be licensed for less than $350 for the first copy.
About Lexitech
Lexitech, based in Branford, Connecticut, and San Francisco, is a worldwide leader in Internet solutions and self-service Web terminal systems applications. Lexitech�s vision is �to turn the monitor around� and provide clients with the tools necessary to create closer relationships with their customers, employees and partners. A report by Frost & Sullivan predicts the installed base of self-service terminals will accelerate in the next few years, from 65,000 units in 1997 to approaching 500,000 units in 2003 in the United States alone.
With over a decade of experience, Lexitech has won more than a dozen awards in the industry, including: Internet World�s Top 100 Internet Sites; five New Media Magazine awards and the prestigious Top 100 New Media Producer award from Multimedia Producer Magazine. Lexitech�s Web kiosk software platform, NetKey, is designed for customized, secure public access to Web applications. This is the same software which runs the clicks-n-mortar solutions and is operating in nearly 40 countries worldwide. It provides the complete graphical, multimedia, and security capabilities necessary for the development of full-featured Web kiosk applications. NetKey is in use by over 500 companies worldwide, including Fidelity Investments, Microsoft Corporation, Kennedy Center, Army Navy Store, Bayer Pharmaceuticals, Allied Signal, Cablevision, Warner Lambert, and the U.S. Department of Veterans� Affairs. More information on Lexitech can be found on the company�s Web site at http://www.lexitech.com.
Founded at Yale University, Lexitech is co-sponsor of the kiosk industry's Kioskcom show. For more information, please contact: Marvin Elbaum, [email protected] or call 800/443-7924.
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