The Complete Kiosk Answer
Did you know that as well as the world's leading
Public Browser Interface NetShift we produce a range of utilities to keep your kiosk running more reliably? And that they are free to NetShift users?
Check them out!
The main utility is AKA (Automated Kiosk Attendant) which was originally developed to keep Win 95 & NT PC based Public Access Kiosks optimized for 24/7 operation. AKA (PBI version) has been supplied as a free NetShift utility to be run with NetShift PBI.
Now an AKA OSM version for other applications has been released! It is offered as a separate product. For more AKA information visit
AKA features!
We also provide the best Virtual Keyboard System: Keyon. Make your kiosk touch friendly and market it with your own customised Keyon keyboards!
Download the latest NetShift PBI eval.
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Contact NetShift.
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NCR CORP - The Smell Sell: Self-service
Give Consumers a Scent-Sational - Interactive Experience.
Story Filed: Monday, November 01, 1999 12:29 PM EST
New York, New York, Nov. 01, 1999 (Market News Publishing via COMTEX)
-- Smell it and sell it. Imagine using the aroma of ripe peaches to
promote a special offer in the bakery or produce department, or the
scent of freshly-cut green grass to sell a lawn mower. Now retailers
and manufacturers can bring emotion to their offers through the added
dimension of scent, in addition to sight and sound, to create a total
buying experience for the consumer.
NCR Corporation, the world leader in self-service, and Aerome, are
bringing to market an NCR Web Kiosk Solution with specialized scent
technology. Aerome is the world's first company to create a reliable
storage module for aromas as a communications medium. This innovative
Web-based kiosk solution was unveiled in Toronto at Grocery Showcase
Canada '99. Among the scents being demonstrated on the NCR Web Kiosk
are perfume, orange juice, ice cream and pop.
In the past, kiosks have worked well at presenting what a product
looks and sounds like. Now savvy marketers can demonstrate what
products smell like too. The sense of smell is a primal one for humans
that hasn't been fully tapped for merchandising and marketing - until
now.
"Consumers today are inundated with an ever-expanding list of new
products and services. This makes it much more difficult to
differentiate one product from another. As a result, images and
emotions are becoming significant criteria in how consumers make their
purchase decisions," says Brian Sullivan, NCR Canada's Vice-president,
Retail Solutions Group.
"The NCR Web Kiosk with Aerome scent technology allows consumers to
perceive products through a unique emotional dimension. For retailers,
scent brings a new facet to the self-service information channel. The
NCR Web Kiosk is compact, flexible and reliable which allows retailers
to offer compelling product promotions without sacrificing valuable
floor space," says Sullivan.
In what is the first installation of the NCR Web Kiosk with Aerome
scent technology, ULTA, a specialty retail company based in Illinois,
has introduced the scent-based kiosk in its new, up-scale store in Las
Colinas, Texas. ULTA customers can use the NCR Web Kiosk to test six
different fragrances. They can also obtain an overview of ULTA's full
range of services that includes a shoeshine, cafe and delivery service.
The company's marketing effort is also running on the kiosk.
"We are thrilled with the response from our guests to the Web Kiosk.
They are finding it very useful, and intriguing at the same time." says
Marty Richner, Senior Vice-president, Merchandising and Marketing for
ULTA. ULTA will be adding two additional kiosks to new stores by the
end of the year.
Here's how it works NCR's Web Kiosk Solution with Aerome scent
technology features user- friendly, touch-screen menus that lead
consumers through the various programs. As consumers touch the screen,
the NCR Web Kiosk triggers the Aerome Scent Generator for products
featuring a scent component. The kiosk can be mounted on a pole, wall,
countertop or as a stand-alone unit. It supports fully synchronized,
full-motion video, and high-quality audio and wireless communications.
In addition to connectivity to Aerome's Scent technology, the NCR Web
Kiosk supports other peripherals such as scanners, printers, speakers
and magnetic stripe readers.
The marketing power of scent Aerome has harnessed the power of
imagination for products and services by developing technology that can
present scents selectively and true to the original product. By
imparting scent, consumers can have the perception he or she has truly
experienced the product.
According to Henry Lustiger, President, Aerome of America, scent has
an immediate and compelling effect that can touch the consumer in a
unique way. "When applied to a communications channel like the
self-service kiosk, scent becomes a new information channel that allows
consumers to perceive products by linking scent with an emotion. It can
give the product more credibility. And in harmony with sight and sound,
aromas extend the myriad of multi-media possibilities to new levels.
"Aerome's scent technology brings another dimension to the world of
communication. Working with NCR and its self-service Web Kiosk, we have
developed a solution that can help retailers increase product turnover,
create brand recognition and promote cross-selling," says Lustiger. "An
example of how the unit can be deployed in cross-selling is the
promotion of a Calvin Klein scent in a store that is also selling
Calvin Klein fashions."
Aerome's multi-media applications can also be integrated with
retailers' existing consumer applications including advertising
messages, Internet pages, product information and service performances.
Pricing for the new NCR Web Kiosk with six scents is estimated to
start at $12,000 (CDN $).
About Aerome: Aerome scent technologies was founded in 1997 in
Germany and has offices in New York City. Aerome is the world leader in
scent communications and olfactive technologies. The Aerome marketing
concept is to develop greater brand recognition and brand coherency for
its clients by appealing to the experiential and sensory power of scent
communication. Aerome has partnered with the best and most recognized
companies in the world, to bring this extraordinary technology to the
market in terms of renditional fragrance quality and outstanding
hardware, software and service provision.
About NCR Corporation: NCR Corporation (NYSE: NCR) is in the
business of transforming transactions into relationships. NCR is a
recognized world leader in data warehousing solutions, ATMs,
point-of-sale systems, high performance scanners, and support services
for retail, financial, communications, airline and insurance markets.
NCR's business solutions are built on the foundation of the company's
long-established industry knowledge and consulting expertise, value-
adding software, global customer support services, a complete line of
consumable and media products, and world-leading hardware technology.
More information about NCR and its products may be found on the World
Wide Web at
www.ncr.com.
NCR is a trademark of NCR Corporation. All other brand and product
names appearing in this release are registered trademarks, or
trademarks or service marks of their respective holders.
/NOTE TO PHOTO EDITORS: A photo accompanying this release is available
on the Canadian Press Photo Network/
TEL: (416) 351-2101 Virve Tremblay, NCR Canada Ltd.
TEL: (416) 351-2101 Virve Tremblay, NCR Canada Ltd
EMAIL: [email protected]
TEL: (212) 208-1420 Henry Lustiger, Aerome of America
EMAIL: [email protected]
(p)(c) Corporate Dissemination Services Inc.
Newsbit furnished by:
A: NetShift Software Ltd.
A: Hughenden Yard, Marlborough, Wilts,SN8 1LT, UK
T: +44 (0)1672 511 094
F: +44 (0)1672 511 078
E: [email protected]
W: www.netshift.com
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