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��Press Release
FOR IMMEDIATE RELEASE
Island ECN Uses Netkey to Bring Its Open Marketplace to the Sidewalks of �Wall Street�
NEW YORK � January 8, 2002 � Netkey, Inc., the leading provider of enterprise solutions for self-service systems, today announced that Island ECN is using Netkey software and services for kiosks that provide Wall Street traders and visitors with real-time financial information and trading data.
Island ECN worked with Netkey to equip two Web-enabled kiosks that passers-by may access from the sidewalk outside The Island marketplace street-front Broadcast Studio in the heart of Manhattan�s financial district, next door to the New York Stock Exchange. The kiosks provide users with access to Island�s real-time online representation of its limit order book, the Island BookViewer�. The BookViewer provides a listing of a stock�s top 15 buy and sell orders on Island. This information allows investors to see the orders awaiting execution and the levels of supply and demand for a stock. For those visitors not familiar with Island, the kiosks also feature a BookViewer demonstration, which explains how orders are placed on Island and matched for execution.
�We chose Netkey because they could deliver a durable, reliable, and attractive looking product,� said Andrew Goldman, Executive Vice President, Corporate Affairs and Communications at Island ECN. �Netkey�s solution is rugged enough to withstand extraordinary physical circumstances and smart enough to keep the content timely and engaging for users.�
Netkey Manager, a comprehensive server solution for Web kiosk system management, is being used to monitor the kiosks, generating usage reports, analyzing data and scheduling and managing content. Netkey Creator, a patented and industry-standard software application, is used to control incoming and outgoing Web access, display rich media content, secure the keyboard and operating system, and attract viewing customers with multimedia welcome screens.
�Financial service providers are under pressure to provide higher levels of service to their customers, faster and in a more meaningful way,� said Alex Richardson, president and CEO of Netkey. �Island joins a long list of leading organizations who have realized measurable benefits from using Netkey self-service technology.�
About Netkey
Netkey is the premier provider of self-service solutions for customer-focused businesses. Netkey's customers include Microsoft, E*Trade, Borders, Fidelity Investments, Fleet, Ford Yahoo! and J.C. Penney. The company holds three U.S. patents for its self-service technology. For more information on Netkey, please contact us at 1-800-443-7924, via e-mail at [email protected], or visit us on the Web at www.netkey.com.
About Island:
Island is an electronic marketplace that enables market professionals to display and match limit orders for stocks and other securities. Island�s proprietary technology allows it to offer this low cost, rapid and reliable order display and matching service to a network of approximately 700 broker-dealers representing a diverse array of market participants. On an average day, Island will trade over 460 million shares � approximately one in every 5 trades on Nasdaq. During 2001 Island's trading volume was over 90.1 billion shares.
CONTACT:
Penny Crump
Netkey, Inc.
(203) 483-2888
[email protected]
Andrew Goldman
The Island ECN, Inc.
(212) 231-5000
[email protected]
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