Today Show Segment on Supermarket Technology
Nice 3 minute segment on the Today Show with Matt Lauer and Phil Lempert on new consumer technology
aimed at the supermarkets.
Began with IBM NetVista kiosk and Matt introduced the "IBM Kiosk". Upside of speed and downside of releasing
personal information was brought up. Phil swiped the card on the NetVista which was running the Freshnex
application from Netkey. The Netkey logo was visible at several points in the camera shots.
July 3, 2001
Also showed the store managers PDA/Palm getting instant message that "Phil" was in the store. Thus giving the store
the opportunity to visit with Phil.
Next up was personal handheld barcode scanner. User scans products and stores up a shopping list. Before visiting
the store they connect with the internet and upload the shopping list. They visit the store and are given a
Symbol scanner which already has their shopping list and aids them in checkout.
Last up was checkout and they had a new U-Scan there. Swiped their loyalty card, scanned in their merchandise and
then for Payment opted for a biometric transaction using their thumbprint which authorized the consumers checking
account (pretty cool!).
© Copyright 2001 and 2000 NetWorld Alliance
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